Basquetour: Turismoaren Euskal Agentzia. Agencia Vasca de Turismo

Technological Innovation and Development

The aim of Basquetour's Innovation Unit is to comprehensively improve the scope of innovation,  because this factor is key to competitiveness in the tourism sector. 

In other words, work is performed to innovate the product or service, process, management and marketing, without forgetting social and institutional innovation on a sectoral, regional or national scale.


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